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Who Are the Leading QLED TV Manufacturers and What Is Their Market Share

2025-12-25

Who Are the Leading QLED TV Manufacturers and What Is Their Market Share

You see Samsung as the top QLED TVs manufacturer, holding about 46.8% market share in 2024. TCL and Hisense keep growing stronger in the QLED segment, but Samsung stays ahead. Market share often changes based on region and usage.

  • Samsung leads the market.
  • TCL and Hisense expand quickly.
  • No major shifts in leadership over the last two years.

Key Takeaways

  • Samsung is the top QLED TV brand. It has 46.8% of the market. Samsung works hard to make new and better TVs. They focus on high quality.

  • TCL and Hisense are growing fast. They sell TVs that cost less. These TVs have cool new features. Many people like these brands.

  • LG makes good QLED TVs. Their TVs have smart features. Families like LG for its design and performance.

  • The market is changing a lot. More brands are competing now. This helps lower prices. People have more TV choices.

  • Think about what you need before buying a QLED TV. The size of your room matters. Different TV sizes have special benefits.

Leading QLED TVs Manufacturer

Samsung

Samsung is the most well-known QLED TVs manufacturer in the world. It has a global market share of 46.8% in QLED TVs. This makes Samsung the leader in this area. In 2024, Samsung’s QLED TV market share went down to 29%. That is 12 percentage points less than last year. This happened because TCL and Hisense got stronger. Samsung still leads the premium TV segment. It has a 49.6% share for TVs that cost more than $2,500. For ultra-large TVs, Samsung controls 28.7% of the market. Samsung does well for many reasons:

  • Samsung runs its own supply chain. This helps keep costs and quality under control.
  • The company spends a lot on research and development. It works hard on AI and display technology.
  • People know and trust the Samsung brand. Many are willing to pay more for Samsung products.

Samsung stays ahead by focusing on new ideas and good quality. This is true even as other brands get stronger.

TCL

TCL is also a big QLED TVs manufacturer you should know. TCL has grown very fast in the last few years. Its QLED shipments went up by 73.7% compared to last year. This means more people want TCL TVs. TCL’s Mini LED TVs made up 10.8% of global shipments. Last year, it was only 4.2%. This shows TCL cares about high-end technology. It can compete with top brands like Samsung. TCL sells many QLED TVs at different prices. This makes them popular with lots of people.

Tip: If you want cool features for a good price, TCL is a smart choice.

Hisense

Hisense is a QLED TVs manufacturer that is growing fast. Hisense is getting more market share, especially in Asia and Europe. The brand works hard to give value and new ideas. Hisense sells QLED TVs with things like high refresh rates and smart connections. The company keeps prices low to attract buyers who want to save money. Hisense also puts money into new technology. This helps it compete with bigger brands.

LG

LG is famous for OLED TVs, but it also makes QLED TVs. LG’s QLED TVs have advanced displays and smart features. The brand is known for good quality and new ideas. LG’s QLED TVs are great for people who want good performance and nice design. LG sells both expensive and mid-range QLED TVs. This makes LG a good choice for many families.

ManufacturerEstimated QLED TV Market Share (2024)Key Strengths
Samsung46.8%Innovation, Premium Segment
TCLRapid GrowthValue, Mini LED Technology
HisenseGrowingAffordable, Smart Features
LGCompetingQuality, Design
ChangHongNiche PresenceRegional Focus

ChangHong

ChangHong is a QLED TVs manufacturer that is strong in some markets. ChangHong focuses on what people want in certain places. It sells QLED TVs that do not cost a lot. The brand is not big worldwide, but it matters in places where price is important. ChangHong keeps making its technology better and tries to reach more people.

When QLED TV manufacturers compete, prices go down and there are more new features. You get better TVs and more choices because brands want you to pick them.

If you look at these brands, Samsung is still the leader. TCL and Hisense are getting closer. LG and ChangHong give you other choices for different needs and budgets. The QLED TVs manufacturer market changes a lot, so you get more options every year.

QLED TV Market Share

QLED TV Market Share

Global Share

You can see how the global tv market changes every year. The top qled tvs manufacturer is Samsung, but other brands are catching up. In the fourth quarter of 2024, Samsung held 46.8% of the global qled market. TCL and Hisense are growing fast. When you add their shares together, they reach 30.2%. This means TCL and Hisense together are getting close to Samsung’s lead. LG also plays a role in the global television market, but its share is smaller than the top three.

  • Samsung: 46.8%
  • TCL: 14.6%
  • Hisense: 15.6%
  • TCL + Hisense: 30.2%
  • LG: Smaller share, but still important

You notice that the smart tv market is changing quickly. More people want new features and better prices. This helps brands like TCL and Hisense grow faster.

Yearly Trends

You can track how the global tv market shifts by looking at yearly trends. Over the past three years, TCL and Hisense gained the most market share. Samsung lost some ground, but it still leads. Sony lost share, while Xiaomi grew quickly.

ManufacturerMarket Share ChangeShipment Increase (%)Revenue Increase (%)
TCLGained78%81%
HisenseGained157%128%
SamsungLost-19%-13%
XiaomiGained433%713%
SonyLostN/AN/A

Bar chart showing shipment and revenue increase percentages for QLED TV manufacturers over three years

You see that TCL and Hisense have strong growth in shipments and revenue. Samsung stays on top, but its market share is shrinking. Xiaomi is a new player with big gains. Sony is losing ground in the qled segment. These changes show you how the global tv market is always moving. You get more choices and better technology every year.

Note: When you look at these trends, you see that competition helps you get better TVs at lower prices.

Regional Market Share

North America

North America is a big market for QLED TVs. People here have more money to spend. Many families like to try new technology first. This makes North America important for smart tvs. The region often starts trends for the world. Samsung and LG are very popular brands here. People want big screens and cool features. More QLED TVs are sold here than in most other places.

  • People buy more QLED TVs because they have more money.
  • Trying new technology early changes the tv market everywhere.
  • Samsung and LG are top picks.
  • North America helps set tv trends for the world.

Europe

Europe’s QLED TV market is different from other places. People want the best display technology. Buying TVs online is easy here. Rules in Europe change how companies sell QLED TVs. The economy and shipping also matter. Many people want good deals and easy shopping. Smart home systems and IoT features are popular. Warehouses and delivery keep getting better for buyers.

TCL and LG both try to get more market share. Online shopping helps you compare TVs and prices. QLED TVs makers must follow strict rules in Europe. These rules help keep buyers safe.

Asia-Pacific

Asia-Pacific is growing fast in the QLED TV market. Many people here like new technology. Sales go up when new TVs come out. Buyers want TVs that save energy and work well. Big QLED TVs are common in homes and offices. People like features such as 4K, 8K, HDR, and smart connections. Online stores and special electronics shops make it easy to buy new TVs.

FactorDetails
Market ShareTech-savvy people like QLED technology.
Sales TrendsSales rise when new TVs launch.
Consumer InsightsPeople want energy-saving, high-quality TVs.
Market ExpansionMore big QLED TVs in homes and offices.
Consumer PreferencesPeople like 4K/8K, HDR, and smart features.
Distribution ChannelsOnline and special stores make buying easier.

TCL and other brands fight for sales in Asia-Pacific. The tv market grows fast in this region. Asia-Pacific helps QLED TVs become more popular everywhere.

Tip: If you want new features and good prices, Asia-Pacific has many QLED TV options.

Segment Analysis

Home vs. Commercial

You see QLED TVs in homes and commercial spaces. Each segment has different leaders and trends. In homes, you often choose QLED TVs for family rooms, bedrooms, or home theaters. You look for good picture quality, smart features, and a size that fits your space. Brands like Samsung, TCL, and Hisense offer many choices for home use. These TVs give you bright colors and sharp images for movies, games, and sports.

In commercial settings, businesses use QLED TVs for offices, hotels, conference rooms, and public displays. You notice that some manufacturers focus more on this segment. The top brands for commercial QLED TVs include:

  • Samsung Electronics
  • LG Display
  • TCL CSOT

These companies design commercial QLED TVs with features like larger screens, higher brightness, and strong durability. You see these TVs in airports, shopping malls, and meeting rooms. They help businesses share information and create impressive visual experiences.

Tip: If you want a QLED TV for your business, look for models with extra brightness and long-lasting performance.

By TV Size

You find that TV size matters a lot when you pick a QLED TV. The 55-inch and 65-inch models are the most popular. These sizes fit well in most living rooms and bedrooms. You get a good balance between price and features. The 55-inch TV works great for smaller spaces, while the 65-inch model gives you a more immersive experience in bigger rooms.

Manufacturers compete strongly in the 55-65 inch segment. This area is important because many families want these sizes. You see new features, like better sound and smarter apps, appear first in these models. If you want a bigger screen, you can choose a 75-inch or larger QLED TV. These TVs are perfect for home theaters and luxury spaces. They show advanced display technology and offer premium quality.

The market for TVs above 75 inches is growing fast. You see more people buying these large screens for movie nights and gaming. These models cost more, but they give you a true cinema experience at home. You can pick from many brands and sizes to match your needs and budget.

TV SizeBest ForMarket Trend
55-inchSmall rooms, apartmentsMainstream choice
65-inchLarge rooms, familiesHigh competition
75-inch+Home theaters, luxuryFastest growth

Note: When you choose a QLED TV, think about your room size and how you want to use it. Bigger screens give you more excitement, but smaller ones save space and money.


Samsung is the top brand in the QLED TV market. TCL and Hisense are getting more popular because their TVs are smart and not too expensive. LG sells both OLED and QLED TVs, so more people want to buy from them. ChangHong makes cheaper TVs for people in certain places. The market is growing quickly because new display technology is coming out. People want TVs with better pictures. Sony has a hard time because there are many strong brands. You get more choices and lower prices as companies add new features and use mini-LED and micro-LED.

As the QLED TV market gets bigger, you can buy better technology for less money.

FAQ

What is a QLED TV?

You get a QLED TV with a screen that uses quantum dots to make colors brighter and images sharper. This technology helps you see clear pictures, even in bright rooms.

Which brand sells the most QLED TVs?

Samsung sells the most QLED TVs worldwide. You see Samsung lead in many regions. Other brands like TCL and Hisense keep growing fast.

How do TCL and Hisense compare to Samsung?

You notice TCL and Hisense offer QLED TVs at lower prices. Samsung leads in premium features. TCL and Hisense focus on value and new technology.

Does QLED TV market share change by region?

You find market share changes in different places. North America prefers Samsung and LG. Asia-Pacific buyers choose TCL and Hisense more often. Europe has mixed preferences.

Why is brand share analysis important for buyers?

ReasonBenefit for You
Shows market leadersHelps you pick trusted brands
Tracks growthLets you spot rising options
Reveals trendsGuides your buying decision


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